5 new brands that we discovered during Playtime Paris

Decoration, FASHION, Fashion, TV, Trade shows

Playtime Paris had over 500 brands showing. And going through all of them resembles a marathon.

One afternoon we put our ‘NEW’ glasses on and found these 5 new brands. 2 of them are our neighbours and based right here in London. How fun.

The other 3 come from around the world, just as we love it!

anyware kids


anyware is a premium kids-wear brand, newly launched and based in the UK. Designed to grow with your child with oversized boxy shapes and simple yet stylish silhouettes.And they are both season-less and gender equal.
For anyone, anytime, Anyware!


Merry Bonbon

Beautiful accessory brand from Seoul, South Korea. Romantic swaddles, blankets, bibs and baby grows. Very poetic, great prints, colours and fabrics and a big French touch!


The Middle Daughter

The Middle Daughter

New brand from the UK from the creative force behind no added sugar (that we dearly miss) Deborah Medhurst and her partner Ric Ramswell. Launching for Autumn/ Winter 2019/ 20. Fantastic combinations of colours, modern as well as minimal and directional aesthetic. If you knew no added sugar you will recognise the handwriting


don't cry wolf

Don’t Cry Wolf

Don’t Cry Wolf is a workshop for unique light fixtures based in Isreal. The light boxes come in different sizes – the small one includes one animal of your choice. The bigger version lets you choose between 3 different fixtures like animals and greenery. You can buy them as add-ons too and have a little box and create your personal light every day. The base is handcrafted from white birch wood and the animal on top is laser-cut out of prismatic board, and hand painted with epoxy and pigments.
You can also find floating shelves and magical wall stickers.
So adorable! On top, the lamps are portable, wireless and work with a 9V battery.



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Ligne Noire

LIGNE NOIRE enfants is a deluxe brand for children. Handmade knitwear from Italy and we are so looking forward to this collection launching for next Autumn/Winter. – knitwear only – hand made in Italy


Little bonus, a video realised by Bear and Pine:

Bear and Pine did a great video that shows you the atmosphere, vibe and colours from the trade show. Enjoy!


Please discover three new London based brands that we found during Dot to Dot.

Slider: anyware

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